🌟 Coming Soon! The Founders' Batch launches soon. Be the first to know → Join the Waitlist
Coming Soon • Founders' Batch (50 packets)

What the Dilly Yo?
It's a 30-second dip party.

What the Dilly Yo Dip Co is a loud, proud dill dip seasoning packet based on my mom's real family recipe. You toss it in a bowl, add mayo, sour cream, Worcestershire, and Tabasco – and suddenly the back porch is the best restaurant in town.

1 packet = 1 party bowl~2 cups of dip per packet.
Limited launchFirst run: 50 packets. Perfect for Christmas gifts.

The OG Party Packet

Built from my mom's “what the dilly” dill dip recipe: salty, herby, MSG-forward, dangerously scoopable.

  • Per packet makes~2 cups dip
  • Just add1c mayo · 1c sour cream
  • PlusWorcestershire + Tabasco
  • Ideal forchips, veggies, fries, wings

First production run is hand-mixed in small batches and packed into heat-sealed pouches. Once this batch is gone, it's gone – and the next version will be tuned from your feedback.


What is Dill Dip? The Ultimate Party Appetizer

Dill dip is a creamy, herb-forward appetizer dip that's been a staple at family gatherings, summer BBQs, and holiday parties for generations. Made with a blend of fresh or dried dill weed, parsley, and savory seasonings mixed into a mayonnaise and sour cream base, it's the perfect companion for fresh vegetables, potato chips, crackers, and more.

Traditional dill dip recipes often include Worcestershire sauce for umami depth, a touch of hot sauce for subtle heat, and a carefully balanced mix of onion and garlic seasonings. The result? A tangy, herbaceous dip that's impossible to stop eating.

What the Dilly Yo takes this classic recipe and transforms it into a convenient, shelf-stable seasoning packet. No more measuring ingredients or hoping your dried herbs are still fresh. Just tear, mix with mayo and sour cream, and you're ready to party in 30 seconds.

Perfect for last-minute gatherings, game day snacks, or satisfying those late-night cravings, our dill dip seasoning brings back porch energy to any occasion. It's not just dip—it's a conversation starter, a nostalgia trip, and the MVP of your veggie tray.


How it works

From packet to party in 30 seconds.

What the Dilly Yo is a dry seasoning packet. No dairy, no refrigeration. You keep it in the pantry until the craving hits. Then:

Step 1

Tear and dump

Empty one What the Dilly Yo Party Packet into your favorite mixing bowl. It's loaded with dried parsley, dill, salts, and MSG-powered umami.

Step 2

Add the creamy chaos

Add 1 cup mayo + 1 cup sour cream, plus 1½ tsp Worcestershire and a few dashes of Tabasco. Stir until smooth.

Step 3

Chill & demolish

Let it chill for 30–60 minutes so the herbs bloom. Then bring it to the back porch and watch it vanish. Warning: double-dipping may occur.


Ways to dip

Get dill-iciously creative.

Sure, chips and veggies are the classics. But this dip is a chameleon. Here's how real dip heads are using it:

🥕

Classic Veggie Tray

Baby carrots, cucumbers, broccoli, and peppers—just like mom used to serve it.

🍗

Wing Sauce Upgrade

Toss hot wings in buffalo sauce, then dunk them in this. Ranch who?

🍔

Burger Secret Sauce

Spread on burger buns. Add pickles. Watch people ask “what IS that?”

🍟

Fry Dip Royalty

French fries, sweet potato fries, tater tots—this dip doesn't discriminate.

🌶️ Pro tip: Make it spicy

Want to turn up the heat? Add extra Tabasco, a spoonful of sriracha, or mix in some diced jalapeños. The dill and herbs balance the spice perfectly.

💡 Lighter version? Swap half the mayo for Greek yogurt. Still creamy, still dill-icious.


The story

From Summer BBQs to Your Table

This dip started as a simple bowl my mom threw together for family hangouts – mayo, sour cream, Worcestershire, Tabasco, and a reckless amount of dill and seasoning.

As a kid, I'd dream about the holidays and summer BBQs just to get another shot at that legendary veggie tray. Baby carrots? Gone. Cut cucumbers? Demolished. The peppers were basically edible spoons.

Read the Full Story
🏖️ ☀️ 🍖

Summer BBQ Approved™

The smell of the grill, the sound of laughter on the back porch, and that bowl of dill dip sitting on the picnic table like it owned the place.

No matter what else changed from year to year, that dip was always there. Same bowl. Same recipe. Same magic.


Got Questions?

Everything you need to know about What the Dilly Yo, from ingredients to shipping.

View FAQ
📬

Join the Waitlist

Be first in line for the Founders' Batch. Early access + exclusive discount!

Count Me In!